Victoria University of wellington Adam art gallery brochure

The crisp transluscent white of Gilclear paper was the key to the design of this brochure – and tested the limits of the paper (and the paper merchants) by cracking on the folds, and finally falling apart. So, this is one of the rejects – the project was finally printed on a stable paper stock, compromising the concept of architectural drawings and artworks merging together on a draughting style of paper, along with the typography printed on the reverse side and back to front, which when viewed first up reads correctly.

 

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